by Janet Ady | Aug 17, 2020 | Economic Development
Over the past several months, Ady Advantage has been tracking and interpreting reams of data that provide clues as to what’s next for economic development. We recently developed a white paper summarizing the top impacts from COVID-19 and the implications for Economic...
by Janet Ady | Feb 3, 2020 | Economic Development
In Ady Advantage’s most recent site selector research, one of the questions we asked site selectors was, “What single piece of information is most critical to have on an economic development website?” Their answer? More important than labor force data, available...
by Mark Knickelbine | Oct 29, 2018 | Economic Development
A brand. Your organization has one, whether you know it or not, and whether or not you’ve ever thought about it or tried to do anything about it. You may not have a logo, a slogan, or other elements that we typically associate with branding, but you still have a...
by Mark Knickelbine | Sep 24, 2018 | Economic Development
It was one of those great days in the office. Janet showed me an email from one of our clients who had recently asked us for search engine optimization (SEO) help for their economic development website. The email contained a graph of the site’s hit rate, showing that...
by Mark Knickelbine | Jul 10, 2018 | Economic Development
Economic development marketing has largely been an attempt to get site selection professionals to come visit your community and see its properties and buildings. Nowadays, economic developers are using creative marketing techniques to bring the communities to the site...
